What is this? It sounds like a videogame or a sci-fi movie...

i was guesing the same Tonto

It's an art contest based on the Tabula Rasa video game universe. The winner from the Epilogue mini-contest will have their artwork and DNA included in the Immortality Drive which launches into space in October.

Visit the official contest thread on Epilogue to read the full briefing.

If ncsoft is an"leading game company" how come I've never seen any of there works?

Thanks! i have already read the whole data.

As soon as I failed a completed mission (because I neglected to push a button to confirm completion before I left the instance) I quit the game.

This really looks like a hoax if you read carefully:
it says that they're going to send the winner's "digitized DNA" to outer space but how can they "digitize" someone's DNA? and what do that exactly mean? When i "digitize" an image all i do is to make a computer generated copy of it which can be saved as a file, but you can't put your hand on the glass of a "genetic scan" and get a carbon copy of your genotype: that's the kind of things which only happen in movies and even if you could it would still be a copy of the information contained in the DNA.
The Human Genome Project took several decades and million dollars just to determine the biggger part of an haploid sequence before uploading the data to the net; keep in mind that each person has a diploid sequence so it's really hard to believe that this guys are really going to "digitize" someone's DNA, and they say they're going to do the same with more than one person ... by the way are you talking about Genomic DNA only or are you going to include Mitochondrial DNA too?

Seriously, wouldn't it be way easier and cheaper to take samples of the winner's cells instead of this mysterious and experimental procedure?

here's another place it's popped up:
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=250282465825

No, this is not a hoax.